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Posts by category: Guides

Six Key Factors for High-Impact Email Marketing Campaigns
April 14, 2015

Six Key Factors for High-Impact Email Marketing Campaigns

by  Publicators

Delivery rate = percentage of emails delivered to subscribers (rather than bounce / land in Spam folder).
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Newsletter Engagement Guide
February 25, 2015

Newsletter Engagement Guide

by  Publicators

Engagement Is One Big Step from Closing The Deal
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Make the most out of Spam Complaints Report
February 03, 2015

Make the most out of Spam Complaints Report

by  Publicators

If someone decided to report your message as “spam”, it is very important to remove their address from your lists.
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Reaching Maximum Deliverability, Part 2: Inbox Placement Strategies & Tactics
March 25, 2015

Reaching Maximum Deliverability, Part 2: Inbox Placement Strategies & Tactics

by  Publicators

Further to our recommendations for more deliverable email marketing, we wanted to share with you some professional secrets and techniques
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Reaching Maximum Deliverability, Part 1
December 08, 2014

Reaching Maximum Deliverability, Part 1

by  Publicators

You put a lot of effort in crafting an attractive newsletter - but to achieve your goal, you need to make sure you reach every subscriber's inbox
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Purchase Activity Report Module for Better E-Commerce Campaign
January 01, 2000

Purchase Activity Report Module for Better E-Commerce Campaign

by  Publicators

Do you promote e-commrce items via email campaigns?
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Strong Base: How to Make The Most of Your Email Database
November 21, 2014

Strong Base: How to Make The Most of Your Email Database

by  Publicators

Behind every email address on your list there’s a an individual person
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The Power of Email Marketing
July 15, 2014

The Power of Email Marketing

by  Publicators

It's hard for a small business out there. As a small business owner, you need to put in double the time with far less workers just to keep up with the big brands
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Getting Personal – Customize Your Communications with Customers
January 01, 2000

Getting Personal – Customize Your Communications with Customers

by  Publicators

Congratulations! A bunch of people opted in to your mailing list
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Email Campaigns Software Provider - Ask an Expert
May 29, 2014

Email Campaigns Software Provider - Ask an Expert

by  Publicators

Email marketing is a very complex and challenging field.
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